Facebook post preview
Free Facebook Post Preview
Facebook folds at around 477 characters on desktop and considerably sooner on mobile, where most people actually read. Those two different cut points are the thing this preview exists to show you.
Post Preview
Also, you can check Telegram Post Preview or Instagram Post Preview or More
Shows the desktop and mobile fold separately
Renders the link card from your page tags
Free to use, no account needed
These tools stay free because people chip in. Buy us a coffee ☕
Something broken, or a tool you wish we had? Tell us what you need
More free tools
People who use the Facebook Post Preview Tool also reach for these
Every tool here is free, runs in your browser and needs no account.
Inside RepeatPost
What you get when the free tool is not enough
The free tools solve one task at a time. RepeatPost handles the whole loop: write the post, publish it everywhere, then see what landed.
Ready to get started?
The free tools are the warm up. RepeatPost plans, writes and publishes across every channel you post to.
Free plan to start
No credit card required
Cancel anytime
All about the Facebook post preview
Two folds, and the smaller one matters more
Facebook shows roughly 477 characters on desktop before the See more link, which is generous compared with Instagram or LinkedIn. Mobile shows considerably less, and mobile is where the overwhelming majority of Facebook browsing happens. Writing to the desktop fold therefore gives you a false sense of how much is visible. The link preview card adds a second thing worth checking, since Facebook builds it from the Open Graph tags on the shared page and no longer lets most pages edit it inline.
What to check before publishing
Formatting failures Facebook will not warn you about.
- Where the mobile fold falls, since that is where most of your audience stops seeing text.
- Whether the substance is above it rather than the setup.
- What the link card headline and image show, both of which come from the shared page.
- Whether the card has an image at all, because a link with no image performs noticeably worse.
- How line breaks and emoji affect the visible length, since both consume space.
- Whether a native post would serve better than a link post, since Facebook distributes native content more readily.
Link cards are set on your website
This is the most common source of confusion with Facebook link posts.
- The headline, description and image come from the Open Graph tags on the page you are sharing.
- Facebook removed inline editing of that text for most pages, so a wrong headline has to be fixed on the site.
- Facebook caches what it fetched, so a recently updated page may still show old content.
- Facebook provides a debugging tool that forces a re fetch and clears the stale preview.
- The recommended image size is around 1200 by 630 pixels, which is what most platforms expect.
Who uses this tool
Mostly pages sharing links and local businesses posting details.
- Businesses sharing articles or product pages where the card is the pitch.
- Local businesses posting opening hours or offers that need to be visible above the fold.
- Marketers who noticed their link previews showing the wrong headline.
- Community managers posting longer updates that get truncated on mobile.
- Anyone checking a client post before publishing.
Facebook display reference
How much is visible and where the card comes from.
| Element | Behavior | Notes |
|---|---|---|
| Desktop fold | Around 477 characters | Generous compared with others |
| Mobile fold | Considerably sooner | Where most browsing happens |
| Post limit | Over 60,000 characters | Effectively unlimited |
| Link card | From Open Graph tags | Set on your website |
| Inline card editing | Removed for most pages | Fix it on the page |
| Card caching | Yes | Use the debugger to refresh |
| Card image | 1200 by 630 pixels | Missing images hurt performance |
| Processing | In your browser | Nothing is uploaded |
Facebook redesigns its post layout regularly and truncation points shift. Checked September 2026.
When this is not the right tool
Formatting is rarely why a Facebook post underperforms. Organic page reach has declined substantially, and a well formatted post reaches the same limited audience as a badly formatted one, which the Facebook caption generator covers honestly. The preview also cannot change a link card, since that lives on the shared page and is set with the meta tags generator. To see what comparable pages post and promote, use the Facebook competitor analytics tool.
How teams picture using RepeatPost
“Honestly, the calendar is what sold me. I could see every channel in one view and spot the week we'd gone quiet. Before this I was juggling three spreadsheets and a Slack thread. Now I plan the month on a Monday morning and I'm done by half ten.”
Hannah Whitfield
Marketing Manager
United KingdomJun 14, 2026“We run social for eleven clients and keeping them separate used to be a genuine anxiety of mine. Workspaces fixed that. Each client sits in their own space, approvals route to the right person, and I've stopped worrying that someone's going to push a dental practice promo to a restaurant account at 6am.”
Marcus Reed
Agency Owner
United StatesJun 29, 2026“I batch a fortnight of content on a Sunday arvo and then I don't think about it again. Reckon it's saved me a solid day a week. Only gripe is the mobile app still feels a step behind the web version, so I do the actual planning on my laptop. Everything else is spot on.”
Chloe Baxter
Content Creator
AustraliaJul 11, 2026“I'm handling social for four small brands and writing captions was eating my whole morning. The AI drafts are actually quite usable now. I still rewrite maybe every third one to sound like the client, but starting from something beats staring at a blank box. The hashtag tool alone I'm using daily.”
Ananya Raghavan
Freelance Social Media Manager
IndiaJul 30, 2026“I sell fabrics and my customers find me on Instagram mostly. Posting used to be whenever I remembered, which was maybe twice a week. Now I sit down every Sunday evening, load up two weeks, and it goes out on its own. Sales have followed. I'd like to see WhatsApp added properly, that's my one ask.”
Chidinma Eze
Small Business Owner
NigeriaAug 18, 2026“Our team is five people and we were losing posts in Slack threads. Someone would approve something, someone else would tweak it, and nobody knew which version went live. The approval flow sorted that in a week. Fair play, it's the least glamorous feature on the site and it's the one I'd miss most.”
Niamh Gallagher
Social Media Lead
IrelandSep 02, 2026FAQs
Frequently Asked
Questions
Around 477 characters on desktop and considerably sooner on mobile. Since most Facebook browsing happens on a phone, the mobile fold is the one worth writing to, and it is much tighter than people expect.
Facebook removed inline editing for most pages and now reads the headline from the Open Graph tags on the shared page. A wrong headline has to be corrected on the website rather than in the Facebook composer.
Facebook caches previews, so an updated page may still display the old headline or image. Facebook provides a debugging tool that forces a re fetch, which is the fastest way to clear a stale preview.
Around 1200 by 630 pixels, the ratio most platforms expect. A link with no preview image performs noticeably worse, so setting one is worth doing even if you never think about the rest of the card.
Content that keeps people on Facebook has long travelled further than content pointing away from it. Where the link is essential, posting the substance natively and putting the link in a comment is a common approach.
Marginally at best. Organic page reach on Facebook has declined substantially, and formatting does not change that. Comments, shares, native video and Groups affect reach far more than where your text folds.
Ready to grow on autopilot?
Create your free account and start managing 16+ channels with AI in minutes.
Get started for freeFree plan to start
No Credit Card Required
Cancel anytime